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Nobel Prize Winning Economist and Author, Paul Zane Pilzer, says that “of all the entrepreneurial opportunities available today, one of the most important is direct selling, also called network marketing.” Networking is an important and effective tool for professionals who want to increase their business revenue. The Society of Certified Senior Advisors (SCSA) recognizes the importance for professionals to network and is proud to offer a webinar presented by the president of Executives Network, Molly Wendell, titled “I’m Here to Network, Now What?”
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According to the U.S Census Bureau, “12.4% of the U.S. population — or some 35 million people — are now age 65 and older. By 2020, that population is projected to swell to 16.5%, or 53.7 million people.” The current rise in the senior population is creating an increasing need for well informed, educated professionals that work in the senior market. In response to this need, the Society of Certified Senior Advisors (SCSA) has created a monthly newsletter called CSA Connections.
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T.J. Pool is a Texas based advisor who was recently interviewed by the Senior Market Advisor and stresses the importance of ethical behavior when interacting with senior clients. During the interview he was quoted as saying, “people are looking for a trusted advisor. Ethics is more than a word, it’s a work in progress.” The Society of Certified Senior Advisors (SCSA) strongly agrees with Mr. Pool and is proud to have him as, not only a Certified Senior Advisor (CSA), but also as a board member of the CSA Board of Standards.
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SCSA is offering an informative webinar entitled, Alzheimer’s Disease: Past, Present and Future. This hour long webinar is presented by Dr. Paul Bell, PHD, a Professor in the Department of Psychology at Colorado State University (CSU) and will begin at noon, MST. The webinar is being offered to Certified Senior Advisors (CSA), as additional information for their professional service with seniors, and is available to anybody who desires further information about this important subject and how it may affect them and their families. The comprehensive webinar will cover topics such as:...
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The Society of Certified Senior Advisors (SCSA) has sponsored a webinar titled, Age Branding. The webinar was presented by Harry R. (Rick) Moody, Ph.D., Director of Academic Affairs for AARP, in an effort to help professionals learn more about how to structure their own branding in order to find success in the senior market.
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CSA Journal Wins Bronze Award
The National Mature Media Awards is the nation’s largest awards program that recognizes and honors the best in advertising, marketing, and educational materials produced for adults age 50 and over. The Society of Certified Senior Advisors (SCSA) was recognized during the 2009 Annual Mature Media Awards for their innovative CSA Journal.
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The ever increasing trend in senior internet shopping combined with the growing senior population makes it important for business people to know how to market, both ethically and clearly, to today’s senior citizen. The Society of Certified Senior Advisors (SCSA) recognizes the trend in senior shopping and, as a part of their monthly educational campaign, has offered helpful resources and information on marketing to older adults.
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In an effort to explain the many options of Medigap, which is also known as Medicare Supplement Insurance, the Society for Certified Senior Advisors (SCSA) has created several useful handouts about Medigap insurance plans. These comprehensive handouts topics cover...
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SCSA is offering to their Certified Senior Advisors a free presentation titled, Conversations with Seniors: A Guide for Dealing with Difficult Topics. The comprehensive presentation that will cover...
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The Society of Certified Senior Advisors (SCSA) recognizes the confusion surrounding Medicare insurance and has created comprehensive handouts to educate older adults on Medicare insurance program and its changes in 2010. These handouts cover topics, such as...
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The Society of Certified Senior Advisors (SCSA), as a part of an ongoing continual educational program, has created a presentation to help explain Medicare insurance and its upcoming 2010 changes.
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The Society of Certified Senior Advisors (SCSA) education program is now available for tax deduction! Due to our NCCA accreditation, the Certified Senior Advisor course qualifies for a tax deductible plan when certain criterion is met.
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Another successful webinar! The Society of Certified Senior Advisors (SCSA) produces monthly webcasts to help our Certified Senior Advisors gain more up-to-the-minute knowledge on current events and to help them serve as resources for their senior clients.
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The Society of Certified Senior Advisors is excited to bring you a full month of new tips and tools designed specifically for your senior clients. [Read More]
This webcast is intended to assist professionals by helping them understand how the financial crisis is affecting their senior clients. It gives professionals practical strategies and tips they can use to help their older customers find success. [Read More]
The Society of Certified Senior Advisors (SCSA)® has issued a new white paper, The Economic Crisis – Helping Seniors Cope in a Broken Financial System. This research paper, which you can find at www.csa.us, describes suggested practices and solutions for professionals working with older adults.... [Read More]